Submitted by robyns on Tue, 02/18/2020 - 16:06
Why Adding ESP Certification Can Increase Your Sales

Consumers and homeowners today are on the lookout for healthy homes, green products, and want to work with companies that care about the environment as much as they do.

adding esp can increase sales

What is ESP Certification?

KCMA Environmental Stewardship Program (ESP) Certification is earned by companies who demonstrate that they are committed to production processes that meet today's standards for green, responsible, sustainable and healthy home requirements. Companies earn points towards their certification in five different categories: air quality and pollution prevention, resource sustainability, waste minimization, environmental stewardship and community relations. Earning this Seal and displaying it on your cabinets shows your customers that you are as committed to the environment as they are.

Adding Another Certification will Boost your Product's Value

You already have the KCMA Quality Certification, which assures consumers that the cabinets they are buying have been tested and certified for quality craftsmanship, durability and longevity. Your consumers purchase your cabinets because they know they can trust the quality of your product. Can you imagine if you were able to tell them that your product ALSO fit in with their green, healthy home lifestyle? That your company works hard to be environmentally responsible and sustainable along with manufacturing quality cabinets? Now that's a pretty compelling product!

In today's competitive marketplace, it can be difficult to figure out how to differentiate yourself and your products. The KCMA Certification Seals are a great way to stand out from the crowd and give your consumers what they are looking for - quality-made, environmentally friendly products that fit into their healthy home.

To learn more about the KCMA ESP Certification click here.